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HBCU Legacy Bowl signs player and ball tracking agreement with Zebra

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Andre Cohen


Zebra Technologies has signed a multi-year agreement to provide its sensor-based ball and player tracking system to the HBCU Legacy Bowl, a college football all-star game for the top 100 NFL Draft-eligible players from colleges and universities historically. black. Zebra will also be make a donation at the Black College Football Hall of Fame, which is located inside the Pro Football Hall of Fame in Canton, Ohio.

This year’s first HBCU Legacy Bowl will be played Feb. 19 at Tulane University (broadcast live by NFL Network, 4 p.m. ET), though Zebra’s technology won’t be implemented until the 2023 game. Zebra places RFID chips in players’ shoulder pads and in the ball itself to track player and ball movement data in real time. The company’s tracking technology has been deployed in NFL games since 2014.

“The capabilities of our RFID sports tracking system will help showcase the talent of student-athletes in a unique way, as well as providing the data and performance metrics necessary for NFL coaches, scouts and general managers to assess potential NFL talent,” said Bill Burns, director of products and solutions at Zebra Technologies, in a statement. .

HBCU Legacy Bowl players will also wear Zebra’s sensors during practices leading up to at the top at the Game 2023. Zebra has held a ball and player tracking contract with College Football’s Senior Bowl since 2018, and recently extended this agreement until 2024.

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