LPC Ventures Joins Series C Funding for Measurabl, the World’s Leading ESG Data Analysis Company


LOS ANGELES–(COMMERCIAL THREAD) – LPC Ventures, the venture capital arm of national real estate firm Lincoln Property Company, today announced it has joined the Series C funding round of Measurabl, the world’s most widely adopted ESG data management company for commercial real estate. The investment is part of the company’s $ 50 million funding round designed to support the company’s growth.

This commitment marks another strategic investment by LPC Ventures in an innovative startup, designed to provide tenants with direct access to the latest innovations in property management operations. LPC Ventures invests in cutting-edge technology that benefits clients and partners, expanding innovation initiatives in the properties that Lincoln Property Company develops and manages.

“LPC is delighted to continue to support Measurab as a leading ESG data analytics company and to continue to devote our efforts to strengthening our clients and our own ESG efforts,” said David Binswanger, Senior Executive Vice President by LPC.

Measurabl, the industry standard platform for measuring, managing and reporting real estate ESG performance, serves subscribers in 80 countries and 11 billion square feet of corporate owned and occupied real estate. The latest round of funding will allow the company to invest in new product lines including data, professional services and improving its platform to meet ESG regulations, decarbonization, climate risks and transition and capital market activities.

“LPC has advocated for ESG and integrated it into its real estate platform early and aggressively,” said Matt Ellis, Founder and CEO of Measurabl. “As a result, we were very aligned with Measurab’s vision from the start. The fact that Measurabl has already been deployed in a number of properties managed by LPC made developing our relationship on the investment side an obvious next step. I look forward to working with LPC to advance ESG best practices and drive action in our industry.

Lincoln Property Company, one of the largest and most diverse real estate companies in the United States, serves a growing customer base in all major markets nationwide, as well as in Europe and Mexico. The company is committed to achieving ESG success at all levels of the organization, recognizing that its decisions have long-term impacts on building occupants and the communities in which LPC operates.

“This investment represents an alignment of our business philosophy and market forecast,” said Abbey Ehman, sustainability manager for LPC West. “We are committed to measuring, monitoring and improving our performance against ESG criteria and believe that Measurabl is the perfect tool to better calibrate our processes. Data transparency will be crucial for meaningful climate action, and we expect Measurab to continue to gain market share and bring more solutions to the market. ”

A 2021 survey of commercial real estate professionals conducted by Measurab found that 81% of real estate executives believe ESG is crucial in making important business decisions. However, only 63% of these executives are “moderately to significantly confident” in their ability to collect the ESG data needed to make informed business decisions, according to the survey.

The latest round of funding brings Measurabl’s total raised capital to $ 85 million. It was led by Energy Impact Partners, a leading investor in large-scale energy transformation and decarbonization technologies.

LPC Ventures joined other participants including Starwood Capital, real estate services companies Colliers and Cushman & Wakefield, as well as regular investors S&P Global, Sway Ventures, Salesforce Ventures, Constellation Technology Ventures and Building Ventures.

LPC Ventures offers a full range of technology services for clients with complex innovation goals. The division includes an investment arm, a capital formation group, real estate advisory and strategy teams, focusing on areas such as data platforms, healthcare, business models of innovative operating and sustainable development software. Its portfolio includes more than ten innovative companies.

About Lincoln Property Company

Lincoln Property Company, founded in 1965 by its President Mack Pogue, is a private real estate company involved in real estate investing, development, property management and leasing worldwide. Lincoln has offices in all major markets in the United States and throughout Europe. Lincoln’s cumulative development efforts have produced more than 143 million square feet of retail space and more than 216,000 multi-family residential units. Lincoln Property Company is one of the largest office owners and managers in the United States. Go to www.lpcwest.com for more information.

About Mesurabl

Measurabl is the world’s most widely adopted ESG software for commercial real estate. Over 11 billion square feet of commercial properties valued at over US $ 1,000 billion in 80 countries use Measurabl to measure, manage and report environmental, social and governance performance. ESG data is used to exceed tenant expectations, comply with government regulations and access capital markets. Learn more at http://www.measurabl.com.

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